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The Profitable Genius

Start earning money from your skills, experience and knowledge in 10 days or less

  Enroll in Course

Welcome to the Profitable Genius!

Start Earning Money from What You Know
Right Now...


Have you ever met someone who made a living online?

Not only did they make a living, but they seemed to be making a GREAT living online.

How is this happening?

You've been online and perhaps all you've ever gotten were a few likes and an invite to a podcast interview that hardly gave you any exposure or put money into your hands.

You know that it's possible to earn money as an authoritative figure and influencer in your space, but you just don't know how to turn the corner into that money-making territory.

Maybe you've been told you should start a blog for extra income, but all the bloggers you know are broke!

The ones that are making a living seem to have been blogging for years.

You don't have that much time to spare.

You need money NOW!

What if you could package up a skill, experience or special area of expertise and start selling it ASAP?

What if this worked whether you had a blog or not?

What if his worked whether you had a large audience or not?

What if you could follow the course and start earning money in as little as 10 days?

Here's what you'll learn:

  • How to create a "value-ladder" of info-products so that buyers keep purchasing from you as a trusted, reliable PROVEN source of wisdom & help
  • How to create info-products quickly and easily — even if you don't like writing or are not a good writer
  • How to use your social media along with appearances online and offline to build a base of TRUE fans who are EAGER to support you and buy from you
  • How to do all of this WITHOUT investing in a website (so you can test your idea and build your audience)
  • Bonus content: growing an email list, introduction to Facebook ads, access to exclusive coaching Facebook group and more.

My name is Aja McClanahan and I am an Economics major turned personal finance writer and blogger who covers money and entrepreneurship on my blog, Principles of Increase, and for many other web outlets like Inc., Magnify Money, Lending Tree, Quicken, CreditCards.com, Go Banking Rates and many more.

My work, personal story of dumping $120,000 in debt and advice has been featured in many places including U.S. News & World Report, Dr. Oz Good Life, Yahoo! Finance, Kiplinger’s, MSN Money and more.

Bottom line…

I know and study how people save money, make money, keep it and repeat the process over and over again.

My recent findings indicate that info-products are a fabulous way to fast-track ANY business’s revenue!


Ready to start building your business with info-products?

I met with Aja to brainstorm on ideas to keep the momentum going from my podcast appearances and Facebook Live broadcasts. Aja's suggestion to create a lead magnet to collect email addresses was gold! I'm excited about marketing to my audience directly.

-Mina Nyenke, Social Media Influencer at Mina Says

Aja worked diligently with me to identify ideas to establish myself as an author and teacher on some specialized subjects. She also coached me on preparing a children's book for publishing and connected me with potential sources on illustration and formatting. Aja has continually encouraged me to pursue distributing my writings and teachings on a larger scale in order to reach more people.

- Marc Seeger, Educator & Author

As a micro influencer with several thousand followers across my social media platforms, I needed a way to be able to share my message in a more impactful and attractive way. And in one shot! BUT I had no idea on how the heck to do that. Aja to the rescue! She taught me step by step how to cater my content, create a landing page, and then also how to stylize and monetize it! And many of the resources she plugged me into were actually freebies, so the whole process was super informative and cost effective. I especially appreciate her patience with all my questions, and how personally invested she is in the success of her clients

- Queing Jones, Social Media Influencer

Aja is a great teacher. Her assistance with my Facebook Ads campaign was very valuable. I was able to not only learn the importance of creating a detailed Facebook Ad, but how to implement concrete steps for my book launch.

- Eraina Ferguson, Found of My Good Life & Author of the My Good Life Book

Aja has consistently helped us create high quality content to support our ministry and outreach efforts — from eBooks, to websites, video ads and more. Her guidance on using content to support operations and bring in new business opportunities has always produced great results.

- Johnetta Reeves, Co-Founder, Englewood Running Ministry

Pricing Options

Frequently Asked Questions


Why should I create an eBook or eCourse?
Creating info-products is a great way to grow your business (online or offline) by establishing authority, building a brand, generating leads and producing income. There are so many reasons to use info-products to grow your business and income, that it's worth putting a good amount of energy into this effort. This course will help you formulate a strategy to use your info-products where and how they will have the most impact for your business.
Do I need a blog or website to create and sell my info-product?
Though having an online presence of some sort will be helpful, it's NOT required. This course is designed for you to use the least expensive methods possible to validate your ideas and launch it quickly. If you find that your idea is a true money-maker, you can launch a blog later.
I already have an info-product? Is this course for me?
Yes! You might already have a product that you've created but, perhaps, you aren't sure how to use it to actually build your brand or generate consistent income. This course will help you find new ways to strategically promote and capitalize on products you already have.
Why do I need training to create an eBook? Isn't that easy to do?
Many people are familiar with the process of opening a Word doc and typing away. But what if you aren't a good writer? What if you have a low budget and can't afford an editor? Once you create your eBook, mastermind group or checklist, how do you promote it? While the course does get into the technical aspects of creating, formatting and some graphic design, it also covers how to USE YOUR INFO-PRODUCT strategically to grow your business WHILE producing income. It's not enough to create a product and HOPE that it sells. This course walks through how to strategically position your info-product(s) to benefit your business model most.
When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

Your Instructor


Aja McClanahan
Aja McClanahan

Aja McClanahan is a personal finance and entrepreneurship writer. Her family got out of over $120K in debt by budgeting and increasing their income with several businesses. She now writes regularly about personal finance and online entrepreneurship at www.principlesofincrease.com and various other online publications.


Class Curriculum


  The Profitable Genius- Getting Started
Available in days
days after you enroll
  Product Validation for Your Top Tier, Flagship Product
Available in days
days after you enroll
  Creating eCourses & Video Packages
Available in days
days after you enroll

Get started now!